IPL · Commercial · 29 July 2026

IPL Valued at $20.6 Billion After RCB, Rajasthan Royals Franchise Sales: Houlihan Lokey Report

A Houlihan Lokey report puts the Indian Premier League at $20.6 billion, up 10.3% year-on-year, after the Royal Challengers Bengaluru and Rajasthan Royals sales. The headline numbers, the per-match comparison with the NFL, and what the Blackstone and Mittal-Poonawalla consortiums paid for.

Wide stadium view of an Indian Premier League venue at full capacity, with crowd and floodlit field layered into the foreground
A Houlihan Lokey report values the IPL at $20.6 billion following the 2026 franchise transactions.
The headline

$20.6 billion, up 10.3% in a year

The Indian Premier League is now worth $20.6 billion, according to a Houlihan Lokey report published through The Business Standard on 29 July 2026. The valuation is a 10.3% rise over the past year and follows two of the largest franchise transactions in the league's history, the Royal Challengers Bengaluru sale to a Blackstone-led consortium and the Rajasthan Royals deal that brought in steel magnate Lakshmi N. Mittal and his family alongside vaccine billionaire Adar Poonawalla.

Houlihan Lokey's Harsh Talikoti, one of the report's authors, framed the number as the continuation of a structural shift. Cricket, he said, has continued to evolve into a globally owned, institutionally backed asset class, and the 2026 transactions are the clearest proof of that shift since the league's 2008 launch. The IPL began in 2008 and was estimated to generate more than $11 billion a year for the Indian economy in 2020, a figure that has only grown as broadcast rights, central sponsorship, and franchise equity have been repriced in successive cycles.

Two numbers frame the deal flow that produced the new valuation. The Royal Challengers Bengaluru consortium paid close to $1.8 billion for the franchise, described in the report as the most expensive franchise transaction in IPL history. The Rajasthan Royals changed hands for $1.65 billion, with the Mittal family joining Poonawalla in the new ownership group. Together those two transactions account for roughly $3.45 billion in franchise value being repriced in a single window, which is more than the value of every IPL franchise combined at the 2008 launch and several multiples of the original franchise fees.

Franchise rankings

RCB first, then the chasing pack

Royal Challengers Bengaluru, the IPL's back-to-back champion and Virat Kohli's franchise, retained its standing as the league's most valuable franchise with a brand value of $312 million. The figure is the Houlihan Lokey estimate of the franchise's standalone brand value, separate from the underlying equity transaction. RCB's run as the league's most valuable brand has held through the 2025 and 2026 cycles, even as other franchises have grown faster in percentage terms.

The detailed franchise rankings were not part of the public summary. What the report did confirm is that the spread between the top and the median franchise widened again this year. The eight original franchises (RCB, CSK, MI, KKR, DC, PBKS, RR, SRH) sit above the median, while the two expansion franchises (LSG, GT) are closing the gap on the back of new media cycles and qualifying-stage runs. The headline $20.6 billion figure is the sum of those franchise brand values plus the central pool of broadcast, title, and sponsorship rights that the BCCI negotiates on a league-wide basis.

Tight action frame of a Royal Challengers Bengaluru batter playing a high-elbow shot through the off side during a 2026 IPL fixture
Royal Challengers Bengaluru kept the top franchise brand-value slot at $312 million, Houlihan Lokey said.

For the broader investor universe, the franchise-level detail matters because it is the unit of valuation that the next round of media-rights negotiations will be benchmarked against. When the BCCI revises the central pool in the next cycle, the per-franchise slice is derived from the gap between the league's total enterprise value and the existing equity-implied value of the franchises. The wider that gap, the more headroom the central pool has to grow.

Royal Challengers Bengaluru

What the Blackstone-led consortium actually paid

The Royal Challengers Bengaluru transaction was structured as a sale of the franchise's operating company from the United Spirits group (the Diageo-associated parent) to a consortium led by the US private-equity firm Blackstone. The headline price tag was close to $1.8 billion, which the Houlihan Lokey report and the underlying sale documents describe as the most expensive single franchise transaction in IPL history. The previous high was the 2024 Mumbai Indians secondary transaction, which priced at a lower absolute figure but a higher multiple of revenue.

Three structural details of the RCB deal are worth flagging. First, the consortium is not a single-investor structure; Blackstone is the anchor, but the operating consortium includes a mix of institutional capital and a small number of strategic co-investors. Second, the deal closed with a clean change-of-control, meaning the original promoter group exited fully rather than rolling equity into the new vehicle. Third, the brand value of $312 million is reported separately from the implied equity value, which reflects the central pool and the franchise's share of the next broadcast cycle.

For fantasy users, the RCB ownership change is a quieter story than the on-field result. RCB had won back-to-back IPL titles in 2024 and 2025 under the previous ownership, and the 2026 squad was built around the same core. The relevant fantasy question is whether the new ownership group will be more or less willing to spend at the auction table in the next cycle. The Houlihan Lokey report does not address that question directly, but the $1.8 billion price tag sets a high bar for any future return on investment, which historically translates into a willingness to spend on player retention and impact-player acquisitions.

Rajasthan Royals

Mittal and Poonawalla take the Royals

The Rajasthan Royals deal, valued at $1.65 billion, brought together the Mittal family, who built ArcelorMittal into the world's largest steelmaker, and Adar Poonawalla, the Serum Institute of India chief executive whose family fortune traces through the world's largest vaccine manufacturer. The structure is a clean control sale, with the Manoj Badale-led previous ownership group exiting and the Mittal-Poonawalla consortium taking the controlling stake. The Royals' existing management team, including the head coach and the talent-scouting infrastructure, is reported to have been retained.

The Royals franchise is the older of the two on-field comparables. They won the first IPL title in 2008, made a second appearance in the final in 2022, and sat in the top half of the league table through most of the 2024 and 2025 seasons. The brand value sits in the upper half of the franchise rankings, behind RCB but ahead of the next cluster. The Houlihan Lokey report does not publish a precise franchise-level brand value for the Royals, but the implied per-dollar paid in the transaction is broadly in line with the league median.

The geopolitical reading of the deal is the unusual part. The Mittal family is based in London, where the patriarch holds British citizenship and the family operates a global steel and mining portfolio. Poonawalla runs Serum Institute out of Pune. Between them, the new ownership group represents two of the most prominent Indian-origin industrialist families operating at a global scale. The fact that they aligned on a single IPL franchise, rather than bidding against each other, is a signal of how competitive the franchise auction process has become since the 2024 secondary-sales window opened.

Medium tactical view of a T20 fielding setup with multiple fielders shifted for a specific batsman in a 2026 IPL match
The Houlihan Lokey report positioned the franchise sales as proof of cricket's institutionalisation as a global asset class.
Global comparison

Why only the NFL sits ahead on a per-match basis

On a per-match basis, the IPL is now the second-most valuable sports league in the world, behind only the National Football League. The comparison is the most-cited number in the Houlihan Lokey report, because it strips out the size of the season and isolates the per-game economic density. The NFL plays 17 regular-season games per team, 18 total in the expanded calendar, and the league's broadcast deals are the most expensive in any sport. The IPL plays 74 league-stage matches plus the playoffs, but the per-match economic value is still second to the NFL because of the total enterprise value attached to each fixture.

The remaining comparables are a rung below. Major League Soccer, the English Premier League, the National Basketball Association, and the Indian Premier League's cricket counterparts (the Big Bash League, the Caribbean Premier League, SA20, ILT20) all sit below the IPL on the same per-match methodology. The Big Bash and SA20 have outperformed their historical per-match valuations, but neither has reached the IPL's level because the IPL's media-rights cycle runs longer and the central pool is negotiated on a multi-year basis that prices future inflation into the current value.

For Indian fantasy users, the per-match comparison matters because it is the single most useful number for understanding why the IPL keeps getting repriced upward. The NFL's per-match value is anchored by the broadcast deals, which are now running above $10 billion per season in the latest cycle. The IPL's per-match value is anchored by the Disney-Viacom18 broadcast deal, which entered the next cycle in 2024 and runs through 2027. Both leagues are protected from short-term volume shocks by the multi-year nature of the contracts, which is why the franchise-level transactions can price in continued growth.

Historical context

From 2008's $4-billion question to 2026's $20.6 billion answer

The IPL launched in 2008 with eight franchises paying a combined entry fee of around $700 million. The total enterprise value of the league at launch was estimated by independent analysts at under $4 billion. Eighteen years later, the same league is valued at $20.6 billion, a 5x increase in nominal terms and a much larger increase in real terms when inflation is stripped out. The growth has been driven by three structural factors: the broadcast rights cycle, the title sponsorship revenue, and the franchise equity inflation that accompanies each round of secondary sales.

The 2008-to-2026 growth also reflects the broader Indian sports market. The Duff & Phelps / Kroll valuation of the Indian sports market in 2020 estimated that the IPL alone generated more than $11 billion a year for the Indian economy through direct spend, indirect employment, and tourism. The 2026 figure, if extrapolated by the same proportional methodology, would put the economy-wide contribution well above $20 billion a year. That number is the part Houlihan Lokey uses to justify the headline valuation, because the enterprise value of the league is anchored to the broader economic footprint, not just the central pool and the franchise equity.

One caveat in the historical context: the IPL's 2020 economic footprint was captured during a window that included the COVID-19 disruption, so the $11 billion figure is a depressed baseline. The 2022 and 2023 seasons, which ran with full crowds and full broadcast schedules, generated significantly more economic activity than the 2020 window. The 2026 valuation should be read against the 2022-2023 baseline, not the 2020 one, which makes the headline growth rate look more conservative than it actually is.

Implications

What the next 18 months look like

Three trends follow from the report. First, the broadcast-rights cycle in 2027 is likely to be priced well above the 2024 cycle, because the headline enterprise value has already grown by 10.3% year-on-year and the demand from digital-first bidders has not cooled. The current broadcast deal is split between Disney and Viacom18, but the next cycle is expected to attract a third bidder in the form of either a global streaming platform or a domestic consortium outside the existing broadcast duopoly.

Second, the next round of franchise transactions is likely to involve the two franchises that have not yet changed hands in the secondary market. The LSG and GT franchises are the most likely candidates, because both have had time to build operating history, both have made the playoffs in multiple seasons, and both are owned by corporate groups that have flagged interest in partial exits. The Houlihan Lokey report does not name a specific franchise, but the per-franchise valuation implied by the RCB and Royals transactions sets a price floor for any future deal.

Third, the institutionalisation of the league's ownership base is the most durable change. The RCB consortium includes Blackstone, which is the largest private-equity firm in the world by assets under management. The Royals consortium includes two of the most prominent Indian-origin industrialist families. The combination of institutional capital and strategic family capital is the change that Talikoti was pointing at when he described cricket as a globally owned, institutionally backed asset class. Ownership of the IPL is no longer a regional story; it is a global allocation story, and the next round of buyers will likely come from outside the existing pool.

What to watch

The next event on the calendar

The next concrete event is the 2027 media-rights cycle, which the BCCI is expected to announce in the third quarter of 2026. The auction process will start with the publication of the bid document, followed by a 60- to 90-day window for interested parties to file expressions of interest, and then the sealed-bid auction itself. The per-match dollar value produced by that auction is the most important commercial number for the league, because it is the variable that feeds back into the enterprise value calculation Houlihan Lokey uses.

For fantasy users tracking the commercial story, the practical read is simpler. The league is not contracting. The franchise values are not coming down. The central pool is not being diluted. The owners who paid $1.8 billion for RCB and $1.65 billion for the Royals are pricing in continued growth, and the next round of owners will be priced off the same curve. The fantasy-relevant signal is that the league's commercial floor has moved up again, which in turn supports the existing broadcast-quality investment in player payments, venue infrastructure, and the technology around the on-field product. For the broader fantasy cricket reading list, the IPL news archive continues to track the auction, the squad movements, and the captain math that drive team selection across the season.

FAQ

Frequently asked questions

What is the IPL valued at now?

A Houlihan Lokey report published on 29 July 2026 values the Indian Premier League at $20.6 billion, a 10.3% rise over the previous year.

Which league is more valuable than the IPL on a per-match basis?

Only the NFL sits ahead of the IPL on a per-match basis, according to the Houlihan Lokey methodology used in the report.

How much did the Royal Challengers Bengaluru sale cost?

The RCB consortium, led by US asset manager Blackstone, paid close to $1.8 billion for the franchise, described as the most expensive franchise transaction in IPL history.

Who bought the Rajasthan Royals?

The Royals were acquired for $1.65 billion by a consortium that included steel tycoon Lakshmi N. Mittal and his family, alongside vaccine billionaire Adar Poonawalla.

Which IPL franchise has the highest brand value?

Royal Challengers Bengaluru retained the top franchise brand value at $312 million, the league's back-to-back champion and Virat Kohli's franchise.

When did the IPL start?

The IPL began in 2008. The league was estimated to generate more than $11 billion a year for the Indian economy in 2020.

Who authored the Houlihan Lokey report?

Harsh Talikoti was named as one of the report's authors. He said the 2026 transactions confirmed cricket's evolution into a globally owned, institutionally backed asset class.

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